When it comes to road safety, there are many factors that come into play. One often overlooked aspect of road safety is tyre safety. In Ireland, the Irish Road Safety Authority (RSA) is responsible for promoting and enforcing road safety measures. But is the RSA doing enough to promote tyre safety in Ireland? Let's take a closer look.

The tyre industry is a highly competitive market, with numerous brands and retailers vying for customers. As a tyre seller, it can be challenging to stand out and attract customers. However, with the right marketing techniques, you can stay ahead of the competition and increase your sales. Here are six effective strategies for selling tyres in a competitive market.

Are you considering starting a tyre fitting business in Ireland? If so, you may be wondering how much it will cost to get your business up and running. In this article, we will break down the costs associated with starting a tyre fitting business in Ireland, including initial investments and ongoing expenses. Additionally, we will explore some resources that can help you with funding and support.

As tyre fitters and professionals within the tyre industry, one of the most common questions we encounter from our customers is whether brand name tyres truly last longer than their lesser-known counterparts. It's a question that deserves a thorough examination, considering the significant investment consumers make in their vehicle's safety and performance.

The recent statistics from the National Car Test (NCT) in Ireland serve as a stark reminder of the critical role tyres play in vehicle safety. With almost 75,000 cars failing the NCT last year due to issues with tyres or wheels, it's evident that proper tyre maintenance is essential for ensuring roadworthiness and passing inspections. As tyre fitters and professionals in the industry, there's a significant opportunity to not only promote safety but also boost sales by offering free tyre checks to customers

In the bustling world of tyre fitting, where every customer interaction counts, the art of upselling can be a game-changer for businesses aiming to increase revenue and enhance customer satisfaction. However, in Ireland, there's a prevailing belief that upselling is pushy or uncomfortable, leading many tyre fitters to shy away from it altogether. But what if I told you that upselling doesn't have to be daunting or sleazy? In fact, there are easy and effective ways for tyre fitters to incorporate upselling into their service approach while keeping customers happy. Let's explore how.

So much more than just ordering tyres, analyse your orders, forecast stock you will need, see your biggest selling sizes, set retail mark up, see balance due

The Irish Tyre Industry Association offers a specialized course on electric and hybrid awareness qualification tailored for tyre technicians. This course equips tyre fitters with the knowledge and skills needed to understand the unique requirements of electric and hybrid vehicles, including tyre selection, maintenance, and servicing. By completing this qualification, tyre fitters can enhance their expertise in EV tyres and provide exceptional service to customers driving electric vehicles. see link below

As an Irish tyre fitter, one of the most critical decisions you'll make is choosing which tyre brands and sizes to stock. Catering to the diverse needs of Irish motorists requires careful consideration of factors like weather conditions, road types, vehicle trends, and customer preferences. In this guide, we'll explore some of the top tyre brands that we stock, the optimal tyre sizes to consider, and how our online ordering portal can assist you in making informed decisions for your inventory.